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This too will pass..

Everything seemed to be going right for Chiranjeevi sometime back. His daughter’s wedding, the Padmabhushan and the launching of his son in films and the Prez visiting the blood bank. Just not andhra, he has scores of fans rooting for him all over the world and he’s always been in news for his notching marks in movies.

Little did he know that one day he would be in news this way, compelled to utter dialogues from his movies that too in full glare of the media but this time straight from his heart. No make up, a fatigued look, a stubble and a helpless expression. He had to choose the same channel that went mercilessly overboard to convey the message to his daughter. What the people saw was not the actor but the father, they felt sorry for him, many cried while the media lapped it up as a serial scoop.

Every actor in the Telugu film industry has a ‘black’ history, just nudge and you’ll find skeletons tumbling down from the cupboards. What had happened to Chiranjeevi is something that almost every family had faced at some point of time in their lives. The other day Kareena was heard saying that the media shouldn’t over react as her affair with Saif won’t affect the nation’s economy.

Don’t know about her or the economy, there is a huge following for the actor because he is considered family to zillions of people. It pains and breaks your heart when an immature child is taken for a ride. When you see, read the girl’s confident statements, it’s like wow she’s turned 18. You don’t get angry, you empathise with her stupidity.

There will be lot of action, overaction, reactions and over reactions on this for some time (this is what others are terming it, right?) but the bottomline is all of this is an outcome of love for the actor. His pain is their pain, his happiness is theirs too. There are comments in this blog about Kalyan overdoing his bit today, but anything you do needs to reach the people and media plays an important role.

We think twice to pull out a dollar from our pockets to help someone, here this man has donated a crore for a cause. The timing is not wrong, he’s been on this work for the past four months. Everyone has their way of doing things, some do it silently some think by inviting the media for coverage, the cause can get better publicity, it all depends on how you perceive things.

TV9 had sometime back showed at length how a boy who fell into a borewell was retrieved albeit in a lifeless form. It was a fantastic effort on their part to highlight the issue the entire day exposing the loopholes in drilling and leaving the pit vacant. The trauma of the mother moved many but I’m sorry to say that this TV9 had shown callousness in projecting and cashing on a sensitive story that would hike their TRPs.

Chiranjeevi had sent the wedding invitation with a mithai dabba to these media people for his daughter’s wedding, veellu emi chesaru? They displayed the shubhalekha of the youngest daughter’s wedding to him through their channel, showed him the rituals and also didn’t forget to get the family’s ‘spandana’ on the issue. If they can show an actress’s leaked clippings of her taking a shower, they can do much more. A merugaina samajam kosam.

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22 Comments

  1. Zinka says:

    Already we have seen THOUSANDS of Letters flooded over Blogs on TV9,Merugaina Samajam Kosam.

    Though it is the notable news for Media, it should NOT own as StakeHolder for this issue.

    Edo Public opinions, Meetings and Reporter coverages with Mobile Phones n cameras. Enduku ee Hadaavidi antha.

    Oka FATHER(I am NOT mentioning CHIRU) Paruvu Baajaaruna Padeyyadaanikaa leka Aa Ammayi Jeevitham naasanam cheyyadaanika.

    MEDIA ki aa matram Teleeda Oka 19 years Ammayi(In fact PAPA) meeda Media ENTHA DEBBA KOTTINDO.

    All the love marriages may NOT BE SUCCESS. I wish them HAPPY MARRIED LIFE (if the person is NOT cunning n clean guy).

    -ve Points of Media:
    Oka vela ee marriage break ayithe, Appudu Telustundi OKA FATHER KI, OKA AMMAYIKI, OKA FAMILY ki enthe NASTAM jarigindho aa MEDIA HYPE and OVERACTION valla.

    Dear TV9,
    Konchem Aaalochinchandi.

    MERUGAINA SAMAJAM KOSAM KONCHEM MERUGGA ALOCHINCHANDI>>>

    I rember movie Clipping from POKIRI Now.
    (Commedian talking to Villan’s gang that WE SHOW EVERYTHING on our CHANNEL without CUTS).

    Siggu Chetu Media Prapanchaaniki.

  2. Telugu says:

    Ms. Sunitha,
    For the first time you wrote something good. Till now all ur blog is filled with waste and crap. Its all about you critisiging people adn writing filthy about poeple. But today you wrote good. Now you woke up.

  3. pokiri116 says:

    Media is like double edged knife.. when you are a celebrity sorry can we use legend here? these things bound to happen.

  4. pokiri116 says:

    Nobody wants to see Chiru in this sorry state. Balakrishna shooting case lo TV9 Correct annaru, Ramoji pi YSR govt chestunnadi correct antu TV9 illekki maree cheppindi. TV 9 powerful kavadaniki karanam danni tiduthunee danne choose mana andaridi.

  5. pokiri116 says:

    Media sensations meeda celebrities meeda brthukundi.

    SO CELEBRITY KAKUNDA, SENSATION LEKUNDA BATHAKADAME THAPPA VERE ROUTE LEDU

  6. madhu says:

    Hi Sunita,

    Really well said. Who in this present world can donate atleast some money for a good cause. TV9 says they work for good society but actually they earn money showing all the rubbish things in the channels and if we look the channel closely more than a news channel its a channel which shows all the gossips and rumors rounding in India not the actual facts and problems. I feel pity for TV9 to earn money and to increase ratings by saying they work for society.

    Pawan has donated 1 crore, if some one comment on him saying he is over reacting or some other , I question those people whether they atleast spend a penny for society. They wont spend a small mount but criticize people who try to do it.

    Hats off to Pawan for donating a huge amount and I wish him all the best in this and I pray to god that he should get good support and this force should bring a good change in society.

    If any one really want to change society or if you want to do something good to society then no need of donating money but stop criticising people who atleast are trying to do something and if possible bash channels like TV9 who in the name of good society actualy spoiling it. Please think positively and lets work for good.

    Note: Everything is Funny until it happens to SomeOne

  7. Vikram Chopra says:

    I hope both sides put this behind and make sure that no more damage is done and they move on with their lives. I agree that Chiranjeevi family is strong enough to survive this ardeal and emerge stronger.

    Having said that neither the timing and style of Pawan Kalyan’s actions today nor the support in the above article for him are objective. If you support his actions today, you are only doing his bidding, not being candid enough.

  8. fisherman says:

    Very Good article Sunita garu.

  9. Telugu says:

    Tell me how one can stop this TV-9 people,,,,

  10. mahi says:

    Your reception to those udaal couple may send wrong signals to other gals in jubilee hills & banjara hills area which has most of the spolt brat cases of hyd. Think again chiranjeevi

  11. critic says:

    why are you railing at TV9 ? isnt it the bride and the groom who called them to the spot of the marriage ? isnt it they who got in the car and gave a interview ? Maybe TV9 reran the whole thing numerous times, but in 24*7 news coverage there is only so much fresh content.

    could it also be the case that the bride and the groom “used the media” to strengthen their side and also for their safety ?

    Also why is this holier than thou attitude ? this blog has in the past taken shots at many people for many non filmi reasons ….

    Finally if you are so disgusted by this topic why are you writing about it from the past 2-3 days ? why not keep silent…

    Looking at your blog it doesnt take a rocket scientist to figure out where your sympathies lie, if you want to report all good things done by a hero then change your blog name to something suitable. If you want to be impartial be impartial, dont take this dual approach.

    Best example in recent memory being a site which had massive following in the expat community and known for its reviews, till the site went soft towards a hero and screwed up its popularity.
    So try not to be that site.

    Finally for everyone who is so disgusted by the TV9 news coverage, there is something called a remote, USE IT and/or get your collective butts away from the TV.

    merugaina samajam news coverages valla raadu, spare your concern for helpless people who really need it not for a actor who has the power to pretty much do anything and who can set right things himself.

  12. srikanth says:

    sunita garu,

    you, website ppl and entertainment media ppl always project good side of film ppl which is even bad…

    but news channels try to sensationalize every issue which is OK. this same news channel highlighted chiru msg and pavan’s action….
    so, i dont see any thing wrong……

    i ask u straight Q?? will u respond the same way if this happen to some politician or sports person or anybody other than filmi person.

    i bet you wont….
    final msg is news channels try to be impartial unlike you folks.. which is even more dangerous.

  13. RamuBadarla says:

    TV9 valla overaction andaru chustunnaru tidutunnaru definate ga punishment vuntundi
    aina clear ga cheppalente tv9 director sriniraju and executive partener ga cheppukune ravi prakash valla chelliki gani kuturuki gani jarigithe telestundi badaantha valla profit kosam vere valladi loss cheyakudadu adi entha edigana downto earth vunde,tana earnings lo 20% society ki karchupedutunna ,mohanbabu lanti vallu kulllutho enni commennts chesina sahanamuto vurukonna chirangeevi meeda vuntundi prati manishiki badtime vuntundi adi chirangeeviki e roju vachindi veelithe vodarchali gani ila pundi meeda karam challa kudadu even chiru balakrishna ku enni internal godavalu jarigana balakrishna velli sympathi chupinchadam manavatvaniki nidarsnam a matram kuda lekapoyindi tv9 ki naku thelisi adi koddikalam lo ne fail avutundi

  14. kumar says:

    Well said Sunitha,TV9 should be banned, dont why TV9 is still there , thou all the people in AP wants TV9 to shut down. And the people who are cashing on this other people’s life should be out of this samajam,

  15. suresh reddy says:

    u all r praising pavan for taking up agood mission and appreciating tht he has given 1crore for tht but my dear frenz he has written a cheque and shown to press,do u know tht he has drawn tht money frm the bank,how can u believe like this?tht,s the problem with us we believe the words and gestures of these fellows easily and get cheated.how many times this happened just think once.so before appreciating anyone just know the facts completely.

  16. Thokkalodhi says:

    Chiru innallu media ni upayoginchi thega sambarapadipoyadu kadaa, ippudu adhe media CHiru ni upayoginchukundhi….

    Yevaru thavvina gothilo valle padatharu krishnaa hare, vaalle padatharu krishnaa hare ting ting….

    Chiru ni kasepu pakkana pedithey TV 9 chesindhi thappu thappunaraa, yee vishayam lo mathram Chiru ni chusthey jaali vesthodhi….

    Yee sunitha choudary ki TV-9 ki pedha theda kanapadam ledhu naa varakaithey….

    Tv 9 = Sunitha = Great andhra ….
    mugguru chance dorikithe neethulu chebutharu kaani guravuinda sametha maricharu….

  17. Pavan says:

    To all the above people who wrote something against this blog will defnitely understand when something of this kind happens in their personal lives..

  18. Ramesh says:

    Sunita,

    Excellent article. I really appreciate your views and the way you have articulated them. Its really unfortunate that Chiranjeevi is made to go through this harassment but it wont be long before Madam Srija realizes her mistake falls at her father’s feet and HATS OFF TO PAWAN KALYAN for coming up with CMPF, he was planning this in Satyagrahi movie but is implementing it now.

  19. Krishna says:

    Sunita,

    Poddakulu TV9 overboard ani raastu…ide topic meeda yenni articles raastavu…ee topic meeda vallu TRP ratings penchukuntunnaru…
    nuvvu ila malli malli raasi…nee blog ki hits penchukuntunnavu….pedda teda yemi ledu…

    So nuvvu aina TV9 aina..okate …pedda teda yemi ledu…

  20. Krishna says:

    I don’t know how you are supporting that PK…saha jeevanam (pelli chesukokunda vunchukonnadu) chesu oka biddani kooda kannau ani cheptunnadu…itlani vaalu society ki seva chesedi…

    Renu desai kaakunda vere oka common lady ala sahajeevanam chesi pillalni kante general public yemantaaru…(adi nenu ikkada cheppanavasarm ledu)…anduku kaaranam aina PK  yemantaaru..
    Kaani ikkada oka koti check raayagaane vaadu oka mahanubaavudu ayyada….

    Come on guys…ee PK gaadi di anta oka drama…

  21. hasi says:

    sunitha madam

    well said. And i also appreciate pawan for thinqing about the society.He is the right person to drive the younger generaton in a right way.His words are very inspiring and even i am ready to help him in his efforts. And he is very honest showing his personal life.Living wth someone is not crime and better refer law booqs who comments on him.

  22. Shaggs says:

    hi,
    i want to share something. here some people are stating that there is no fault with tv9, then they should hav telecasted the marriage live. y did they telecast around 2:30 PM after everything was over??

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