TFI lo chillara kumbhakonam

PROs are meant to look after journalists sankshemam apart from carrying out the producer’s work. They should remember that too were journalists earlier, but don’t question them as to why they switched jobs. Based on the reports of fellow journalists, I attempt to write something on these gentlemen.

Senior PROs maintain dignity. Pasupulati Rama Rao is one such man who is immensely respected in the journo community. There are other seniors too but like we say all fingers are not the same, these people are made up of different mindset and manners.

One PRO spends his own money sometimes when a press conference is being delayed and buys them soft drinks and something to eat. The big actor cum producer’s company which is branching into software hardware and what not don’t even re imburse the expenditure. There is another PR manager who gives prasadam equally to all journalists irrespective of their company’s they work in. Samaanathvam ki maru peru, manishi kooda manchi vaadu. Ee madhyane kullu rajakeeyam (involving another PR manager) ki bali ayyadu. Also note that many managers in the guise of seniority celebrate at the expense of the small scribes. 

I wont comment on BA Raju’s character but he is very humane person when it comes to journalists. He sees to that every press person eats and if he senses that food can’t be arranged on time, he will tell them, sorry boss, we can’t eat with these celebs today, will arrange tomorrow.

The one who takes the cake in PRO scams is MR XYZ. He recently worked for the producer for Seema Sastry. Said he will distribute the money to all journalists but reports say many didn’t receive their amount. The producer got to know and on a speaker phone unearthed the scam worth 45k.

Last heard he’s making it up for it.  Na laanti females untaaru, cover lekapothe cover cheyyaru. O saari o national mag lo work chese lady harrased a PRO for money for writing about an actor’s daughter when she was getting married. Newspapers sangathi sare sari. If you belong to a popular paper and if you belong to a particular caste, you are most favoured. If you don’t belong to the caste but you work for the paper it’s enough. 

Paper peru cheppi stashing lakhs is an old habit. But the reporters are cribbing that it’s unfair that some get more and some get less and in the process the PROs make merry. Some producers are really nice, if the film makes money they will organise a success meet and share their happiness in envelopes.

The journalists are not bad either producer paapam low budget cinema theesthunte..understanding chesukuni manchi manasu tho good reviews isthaaru, because the producer/ director has potential/talented/history of making good films.

Just not money, these PROs stoop to this level too. Some journalists took crackers for diwali from a senior PR manager and said they will distribute it. They sold it to others on a discount and made money. Whatever the experience of the producer is Mr Raju Hirwani, if you are bound to suffer on account of a bad manager you will, no matter what.

So the reporters feel it’s high time the producers make note of the dirty work of the PROs and do something about it. Like probably taking down the bank account numbers of all the journalists/electronic media and routing the money through a proper channel. Or perhaps the producer should entrust the responsibility to his aides to distribute the money equally to all.

Taking signatures and giving them will bring in accountability. If you want to avoid ‘evidence’ (At today’s pressmeet a journalist asked director Bharat as to why he showed MS Narayana talking about journalists/covers in a denigrating manner in Maisamma to which the director said ledhandi aa scene teesesamu kadha) then please suggest some measures to make the lives of journalists more pleasant. Producers vintunaara? And babu PROs, meeku pani vunna lekunna, mee percentage meekosthundhi kadha, ma kadupulu, petrol dabbulu kottadam endhuku?